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Quantitative Research

Surveys & Quantitative Research

High-quality survey design, panel management, and statistical analysis — at scale.

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Overview

Get numbers you can actually trust.

Surveys are only as good as their design. Bad question wording, the wrong sample, or sloppy analysis can lead to wildly misleading conclusions. We design surveys that measure what they're supposed to measure, source the right respondents, and deliver analysis that stands up to scrutiny.

We've run surveys from 50 to 5,000 respondents across consumer and B2B panels, with full statistical reporting and clear visualised outputs.

✓Survey design & scripting
✓Panel sourcing & quality control
✓Data collection & cleaning
✓Statistical analysis & cross-tabs
✓Full report with charts
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Survey Design

Expert questionnaire design that avoids bias and measures exactly what you need to know.

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Panel Management

Access to B2B and consumer panels globally — with quality controls built in.

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Statistical Analysis

Cross-tabulations, significance testing, and clear visualised outputs from your data.

How we work

Research methodologies.

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Conjoint Analysis

Determines how customers trade off product features and price — revealing the attribute combinations that drive purchase decisions.

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Van Westendorp PSM

Maps acceptable price ranges and identifies the optimal price point using the Price Sensitivity Meter — so you launch at the right price.

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MaxDiff

Ranks which features, messages, or benefits matter most to your audience — prioritising what to build, say, and focus on.

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Purchase Intent Scale

Measures the likelihood of purchase across audience segments — validating demand before product launch or market entry.

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Likert Scale

Captures attitudes, satisfaction, and agreement levels across key dimensions — giving structured, comparable data at scale.

Related work

Projects in this area.

Product Concept Testing — Two-Sided Marketplace
Product Development

Product Concept Testing — Two-Sided Marketplace

Full-cycle research — competitive landscape, ICP, product-market fit, GTM recommendations.

Product DevelopmentFull-Cycle ResearchSurvey
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Open-Source Telephony Security Research
Telecom · Open Source

Open-Source Telephony — Security Patching Market Assessment

Evaluated market demand for live security patching in an open-source telephony platform — combining a user survey with analysis of server installs, growth trends, distributions, modules, and vendor landscape.

Market ValidationUser SurveySecondary ResearchTelecom
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